Athletia Referral Code:
ZAAKIR-R1
With the Athletia referral code ZAAKIR-R1, you can save £10 on your first order over £35. Make sure to enter the code at registration in the referred by friend box, or if you forget, you can add it at checkout prior to your first order.
👉 Use the Athletia referral link: Apply Code ZAAKIR-R1

Athletia UK
Athletia Beauty is one of Japan’s most exciting skincare and lifestyle brands to arrive in the UK in recent years. With its minimalist green bottles, focus on clean ingredients, and unique approach to wellness, Athletia has quickly built a loyal following among beauty lovers who value ritual, sustainability, and results.
In this guide, we’ll explore what Athletia is, its full product range in the UK, and—most importantly—how to save money on your first order with the Athletia referral code ZAAKIR-R1, which gives you £10 off your first order over £35.
Origins, ownership and philosophy
Athletia launched in Japan in February 2020 as the third cosmetics brand from e’quipe Ltd., the house behind RMK and SUQQU and a Kao Group company. From day one, its brief was “active wellness” meets “clean beauty,” with formulations guided by ISO 16128’s natural-origin framework.
The brand’s central idea—“energetic skin”—frames skincare as support for a life that swings between movement and rest. Two hero products, Core Balance Toning Lotion and Core Balance Oil, are positioned as daily training for the skin’s barrier.
Botanicals are a through-line: Athletia highlights perilla (shiso) and angelica keiskei grown on recycling-oriented farms, and blends of 90–100% natural essential oils for scent across skincare and lifestyle categories.
How Athletia entered the UK
Athletia announced its UK move for 6 October 2021 via a direct-to-consumer site, with plans to build awareness first online and then expand to retail partners. By late 2021, the brand was available through its UK site and Selfridges. Today, the official UK site remains the primary shopfront, and Selfridges continues to range a curated edit.
- Official UK site: full assortment, frequent bundles and exclusives.
- Selfridges: selected lines (think toners, cleansing oils, hand & body, scalp care).
- Social: the UK Instagram bio explicitly lists Selfridges and the brand’s site as stockists.

Sustainability & design choices (in plain English)
Athletia’s eco claims are unusually specific for a beauty brand—and they’re worth unpacking:
- Glass: bottles made with ≥90% internal cullet (recycled glass from manufacturing).
- Plastics: some bottles incorporate sugar-cane–derived bio-PE to reduce CO₂.
- Print & retail: certified recycled paper for boxes/print; biodegradable flooring used in branded spaces.
- Ingredients: adherence to ISO 16128 for natural-origin indexing; emphasis on traceability from its “recycling-oriented” farms.
This sits within Kao’s wider ESG posture, which highlighted Athletia’s “clean beauty” approach shortly after launch.
What Athletia actually sells in Britain
Here are more detailed breakdowns of the full product range Athletia offers in the UK, with highlights, categorisations, key ingredients and what they do.
The three product “Ranges” (aka sub-lines)
Athletia organises its products into three ranges (or “scenes”) to match different needs / moments:
Range | Purpose / When to Use | Examples of Products in the Range |
---|---|---|
Tune & Charge | Baseline daily care. Supporting skin’s resilience, to be used regularly for maintenance. Good for morning / evening routines. | Core Balance Toning Lotion, Core Balance Oil, Milky Oil Serum, Phyto Sleeping Cream, Treatment Cleansing Oil, etc. |
Active & Go | On-the-move, multifunctional, refresh after activity. Travel, gym, etc. | Hair & body shampoo, quick hair treatments, scalp lotions, “refresh” sprays/mists. |
Breathe & Sleep | Evening, wind-down, scent & mood-oriented products. For relaxation & atmosphere. | Aroma hand creams, aroma mists / room-mists, sleeping creams. |
Categories of products and key hero items
Here are the main product types / categories, with details on standout items and what ingredients/formulas do.
Category | Key Products & What They Offer | Key Ingredients & Texture Notes | Price Indicators (UK) |
---|---|---|---|
Cleansers | Treatment Cleansing Oil — melts off sunscreen, makeup with botanical oils. Refresh Cleansing Lotion & Treatment Foam Wash — gentler, foamy / lotion textures. | Oils + water phases, botanical oils, non-stripping surfactants. Smooth / silky / hydrating. | ~£35-£45 for washes / cleaners. The cleansing oil ~£42. |
Toners / Lotions | Core Balance Toning Lotion — balancing hydration, prepping skin. Core Balance Conditioning Lotion (a pivot between lotion / cream). | Ingredients like rice ferment, hyaluronic acid; humectants and skin conditioning extracts. Fluid, lotion-like textures. | |
Serums & Oils | Milky Oil Serum — a hybrid oil + serum effect. Core Balance Oil — dual layer (oil + water) face oil that moisturises, gives glow. | Botanical oils, the “Energetic Complex,” essential oil aroma blends. Lightweight but rich in actives. | |
Creams / Moisturisers / Night Creams | Phyto Sleeping Cream — heavier overnight cream. Core Balance Conditioning Lotion — lighter creams / lotions. | Richer emollient bases, barrier supporting oils, antioxidants. For night, more restorative textures. | |
SPF / Sun Protection | Skin Protection UV Gel / Mist / Gel-type SPF. | Gel or mist textures; light finishes; botanical antioxidants; broad spectrum UV filters. | |
Scalp & Hair Care | Scalp Refresh Lotion, Quick Hair Treatment, Refresh Hair & Body Shampoo, Hair Milk. | Gentle cleansers, botanical oils, aroma, light leave-ins or treatments. Designed for post-exercise or refreshing without build-up. | |
Hand & Body | Aroma Wrapping Hand Cream(multiple scents), Body Gels (e.g. Cooling Body Gel). | Scent heavy (essential oils), textures from light cream to gel; some cooling sensations; designed for comfort, self-care. | |
Home Fragrance / Atmosphere | Switching Aroma Room Mists, Tuning Aroma Mist Refresh & Restart / Rock It. | Essential oil blends, sprays/mists for mood (energising or calming). |
Specific product highlights & ingredients
- Core Balance Oil — dual layer (oil + water); 10 botanical oils; signature “Energetic Complex” to smooth, hydrate, firm. Aromatic blend with cedarwood, sandalwood, patchouli.
- Core Balance Toning Lotion — hydrating toner with humectants (including hyaluronic acid) and conditioning extracts; prepares skin for layers.
- Core Balance Conditioning Lotion — light moisturizer / conditioning lotion; vitamin E, botanical emollients.
- Phyto Sleeping Cream — richer night cream for barrier repair and hydration overnight.
- Skin Protection UV Gel / Mist — lighter SPF offerings; non-sticky textures for layering.
Texture, scent, formulation style
- Textures: predominantly light and elegant—oils, serums, lotions, with some richer creams for night.
- Scent: natural essential oils are central; aroma is integral to the product experience.
- Ingredients: recurring use of perilla (shiso), angelica keiskei, plant seed oils, botanical extracts.
- Philosophy: clean-leaning formulations, emphasis on natural origin standards, recycled and bio-based packaging. Less focus on aggressive actives, more on hydration and balance.

Recommended Athletia Starter Kit
1. Treatment Cleansing Oil (~£42)
- Why start here: This is the easiest entry point. It’s a classic J-beauty oil cleanser that removes makeup, sunscreen, and impurities while leaving skin soft, not stripped.
- What to expect: Silky texture that rinses clean, with a subtle natural aroma.
- Who it suits: All skin types, especially if you wear SPF or makeup daily.
2. Core Balance Oil (50 ml, ~£54)
- Why it’s iconic: This is Athletia’s “signature” — a dual-layer oil + water blend designed to hydrate, smooth, and energise skin.
- What to expect: Lightweight, absorbs quickly, gives skin a dewy glow. Lovely ritual thanks to the calming cedarwood/sandalwood scent.
- Who it suits: Anyone wanting hydration + glow without heaviness; especially good if your skin barrier feels stressed.
3. Skin Protection UV Body Mist SPF30 (100 ml, ~£33)
- Why include this: Athletia’s sun protection products are unique because they use light, wearable textures. This mist makes re-application actually enjoyable — and is a great way to experience how the brand brings wellness + practicality together.
- What to expect: Fine spray, non-sticky finish, subtle essential-oil aroma.
- Who it suits: Daily commuters, gym goers, or anyone who finds traditional SPF creams a chore.
Bonus add-on (if budget allows)
- Aroma Wrapping Hand Cream (~£24) — small, sensorial, and portable. A nice way to experience the essential-oil blends that Athletia considers part of its “Breathe & Sleep” ritual.
👉 With just these three, you’ll have:
- A luxury-feel cleanse (Treatment Cleansing Oil)
- A hydrating treatment step that embodies the brand’s ethos (Core Balance Oil)
- A light, everyday SPF that shows off Athletia’s lifestyle-driven design (UV Mist)
Athletia Referral Code: ZAAKIR-R1 – What is it & what does it offer
- The code ZAAKIR-R1 is a referral / invite code that gives you £10 off your first order, provided your order is over £35.
- It’s meant for new customers (or for people who have not ordered before), so “first order” is key.
How to use the Athletia referral code
There are two main ways to apply the code. It depends on whether you are registering first or are already at checkout.
Scenario | What to do |
---|---|
When creating a new account / registering | 1. Go to the Athletia UK website and begin the process of registering or creating a new customer account. 2. Look for a “Referral Code,” “Referral / Promo / Discount Code” field—often this is part of the sign-up / account registration page. 3. Enter ZAAKIR-R1 into that referral or promo code box. 4. Complete registration. 5. When you make your first order over £35, the system should automatically apply the £10 discount at checkout. |
If you already have an account or are shopping without using it at registration | 1. Add desired products to your basket so that the total (before discount) is more than £35. 2. Proceed to checkout. 3. On the checkout page, there should be a “Promo / Referral / Discount Code” box. 4. Enter ZAAKIR-R1 into that box. 5. Apply—if everything meets the requirements, the £10 discount will subtract from your total. 6. Make sure final total (after discount) still meets any minimum order value needed for free shipping, if applicable. |
Important details / conditions to watch out for
- Minimum order value: The order total (before discount) must exceed £35. If it’s under that, the code likely won’t activate or will give an error.
- First order only: The code is usually valid only on the first purchase you make with Athletia in the UK, using the account with which the code was used. If you’ve ordered before, it may not work.
- Eligibility: Must use it via the UK site (not other country versions), because promotions and referral codes are often region-specific.
- One use per customer: Typically only one of these codes per new customer—once redeemed, it can’t be re-used.
- Exclusions: Some items might be excluded (sale items, bundles, shipping etc.)—always check the cart to see whether the discount applies. Sometimes certain discounted sets or promotions won’t allow further discounting.
- Expiry: Check if there’s an expiry date for the referral. If the referral program changes or the code is time-limited, after expiry the code won’t work.
Tips to make it work smoothly
- Make sure the products in your cart push your subtotal (pre-discount) over £35, otherwise the system often rejects the code.
- Add any smaller add-ons (hand cream, travel size, etc.) if you’re just under the threshold.
- Double-check the code spelling: “Z A A K I R dash R 1” — no extra spaces or punctuation.
- If you don’t see a referral / promo code box at registration, register first then immediately order, applying the code at checkout.
- Review your basket before final payment to see the discount applied. If the £10 doesn’t show, something may be ineligible (or cart under minimum), so either adjust the cart or contact customer support.

Shopping tips for UK customers
- Start with texture: If you’re new to J-beauty, begin with Treatment Cleansing Oil or Core Balance Oil—they showcase the sensorial payoff that defines the category.
- Bundle watch: The UK site rotates duos/edits and intro codes (e.g., a “NEW10” welcome offer appears periodically).
- Check Selfridges for exclusives: Some sizes/scents surface there first, especially in body and scalp.
- Fragrance sensitivity: Most scent comes from natural essential oils—beautiful, but still fragrance. If you’re reactive, patch-test.
FAQ
Is Athletia cruelty-free?
Selfridges describes the line as cruelty-free in category text; Athletia’s own UK site focuses on ingredient origin standards and sustainability. (If this is decisive for you, verify per product and retailer policy.)
Are the formulas “natural”?
Athletia references ISO 16128 for natural-origin indexing and uses natural essential oils broadly, but it’s not a “100% natural” brand across the board.
What is the Athletia Referral code?:
Use the Athletia referral code ZAAKIR-R1 to get £10 off your first order at Athletia Beauty
Where should I buy in the UK?
For the widest range and promos, use the official UK site; for in-person discovery and select edits, check Selfridges.
Final Thoughts
Athletia is a thoughtful bridge between spa-like J-beauty textures and pragmatic daily routines. In the UK, it’s matured from a DTC newcomer into a steady presence with Selfridges backing, clear sustainability disclosures, and enough category breadth to live on your sink and your nightstand. If your taste runs to light layers, aromatic calm, and quietly hard-working basics, this brand belongs on your shortlist.
Athletia Beauty offers a thoughtful blend of Japanese skincare expertise, clean formulations, and lifestyle-driven design. Its UK presence has grown steadily since 2021, and the brand now offers a full range of skincare, body care, hair care, and aromatherapy products.
For anyone curious about J-beauty or looking to elevate their daily rituals, Athletia is a strong contender—and with the Athletia referral code ZAAKIR-R1, you can enjoy £10 off your first order over £35, making it the perfect time to try the brand.
👉 Ready to shop? Use the referral link here: Apply Code ZAAKIR-R1.